Portfolio Management

Your optimal growth strategy begins with an in-depth understanding

Tomorrow's ideal portfolio begins here.

Nielsen Portfolio Management solutions help you prepare your portfolio for long-term success. Our solutions pull from our deep data assets and tools:

Nielsen Predictive Trends Database, a proprietary database of more than 100 customer- and macro-trends across 50 of the world's largest markets, helps identify and quantify drivers for category forecasts.
Nielsen Assortman gives global benchmarks on the alignment of offering and demand, and provides trendability to show which offering is addressing customers' needs.

Look to Nielsen Portfolio Management expertise for the insight and accuracy you need to maximize your portfolio and drive profits. Contact us today.

	Distribution Strategy and Execution
	Brand Management
	Segmentation and Targeting